CHICAGO (November 12, 2019)<\/strong> \u2014 Eggs are tasty, versatile and packed with protein; qualities not lost on product formulators who used this ubiquitous ingredient in innovative new ways in 2019. Egg ingredients appeared in more than 2,300 new product introductions in the first three quarters of the year \u2014 consistent with previous years and a good indication of formulators\u2019 continuing reliance on egg ingredients. Some of the more striking examples star eggs, where formerly the ingredient might have played a more subtle, background role. Some of the new ideas included:<\/p>\n\n\n\n Baked goods still lead product categories that use egg ingredients with 800 total products. Of that total, types of baked goods that most often use egg ingredients include Pastries and Sweet Goods (367) and Sweet Biscuits\/Cookies (307). Finer quality desserts and ice cream (213) rely on egg ingredients for functional properties and a positive label impact. Ready meals and side dishes (309) as a category saw an uptick in keto-friendly and plant-based applications. Vegetables now serve as the crust for pizzas of all kinds. And it\u2019s not just cauliflower, but sweet potato, too, in a gluten-free, grain-free application that uses egg ingredients to help bind the crust together. In fact, in terms of grain-free, egg whites joined the wrap movement, constituting the primary ingredient in a new product taking part in the low-carb tortilla swap-in trend.<\/p>\n\n\n\n While not many snacks (68) included eggs, those that did were notable. And one snack company that experienced success with an egg-based protein bar introduced a line extension involving a single-serve breakfast cup.<\/p>\n\n\n\n \u201cFormulators are already familiar with the 20-plus functional properties egg ingredients can lend to applications. But this year\u2019s crop of product introductions to date highlights the more playful aspect of eggs, and in many cases the healthy, nutritional aspects, particularly in the snacking arena,\u201d said Elisa Maloberti, director of egg product marketing for the American Egg Board.<\/p>\n\n\n\n \u201cRegardless of whether the products play to eggs\u2019 nutritional strengths or their functional side, the egg content is prominent and visible. This sends a positive message to consumers about the companies\u2019 commitment to real, natural ingredients and clean and simple formulating,\u201d she said.<\/p>\n\n\n\n\n
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