{"id":39551,"date":"2023-07-26T13:38:55","date_gmt":"2023-07-26T18:38:55","guid":{"rendered":"https:\/\/www.incredibleegg.org\/?page_id=39551"},"modified":"2023-07-26T13:38:55","modified_gmt":"2023-07-26T18:38:55","slug":"white-papers","status":"publish","type":"page","link":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/","title":{"rendered":"White Papers"},"content":{"rendered":"<div id=\"page-header-block_d8d75352c673c033e2df69656d12f5c9\" class=\"content-block page-header \">\n\n    <div class=\"page-header__breadcrumbs\"><p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.incredibleegg.org\/\">Home<\/a><\/span><\/span><\/p><\/div>\n    <div class=\"page-header__content-wrapper\">\n\n      <div class=\"page-header__content\">\n        <div class=\"page-header__text\">\n          <h1>White Papers<\/h1>\n                  <\/div>\n              <\/div>\n\n          <\/div>\n<\/div>\n\n\n<div id=\"list-of-links-block_5fb4f9ce034f34c17ebcf697e16e7e2c\" class=\"content-block list-of-links-block \">\n\n  \n  <div class=\"list-of-links\">\n\n    <div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/why-wholesale-egg-prices-fell-2026\/\" aria-label=\"Understanding Recent Declines in Wholesale Egg Prices\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1645\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1.jpg 2560w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1-300x193.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1-1024x658.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1-768x494.jpg 768w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1-1536x987.jpg 1536w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2025\/02\/Egg-Carton-Aisle-scaled-1-2048x1316.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/why-wholesale-egg-prices-fell-2026\/\">Understanding Recent Declines in Wholesale Egg Prices<\/a><\/h2>\n      <p>Mike Hostetler, VP, Insights and Analytics, American Egg Board Wholesale egg prices fell sharply in January1, and that\u2019s raised a lot of questions across the industry. Most of those questions center on one simple idea: has demand weakened? It\u2019s a fair question. But when you step back and look at what\u2019s actually happening in the [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div><div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/landmark-50-year-study-documents-u-s-egg-industry-reduced-environmental-footprint\/\" aria-label=\"Landmark 50-Year Study Documents U.S. Egg Industry Reduced Environmental Footprint\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"1125\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1.jpg 1125w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1-300x300.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1-1024x1024.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1-150x150.jpg 150w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-sustainability-1125x1125-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/landmark-50-year-study-documents-u-s-egg-industry-reduced-environmental-footprint\/\">Landmark 50-Year Study Documents U.S. Egg Industry Reduced Environmental Footprint<\/a><\/h2>\n      <p>Improved hen feed, better disease control, advancements in hen housing systems and subsequent reduction of natural resource use \u2014 reduced environmental footprint. Research Summary A new study demonstrates how the egg industry has reduced its environmental footprint over the last fifty years through improved hen feed, better disease control, advancements in hen housing systems and [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div><div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/gluten-free-solutions-begin-with-real-eggs\/\" aria-label=\"Gluten-Free Solutions Begin with REAL Eggs\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"1125\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"chocolate cake\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1.jpg 1125w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1-300x300.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1-1024x1024.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1-150x150.jpg 150w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-gluten-free-solutions-begin-with-real-eggs-1125x1125-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/gluten-free-solutions-begin-with-real-eggs\/\">Gluten-Free Solutions Begin with REAL Eggs<\/a><\/h2>\n      <p>Texture, chew, crumb, crust, taste and appearance \u2014 these are some of the hallmarks of a quality baked product in the eyes (or mouths) of a consumer, but devilishly tricky to recreate in a gluten-free version. Bakery items might comprise the majority of a gluten-free product line, but it also can include pasta, sauces, snacks, [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div><div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/the-complex-challenge-of-clean-label\/\" aria-label=\"The Complex Challenge of Clean Label\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"1125\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"a woman shops\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1.jpg 1125w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1-300x300.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1-1024x1024.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1-150x150.jpg 150w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-the-egg-and-clean-labeling-1125x1125-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/the-complex-challenge-of-clean-label\/\">The Complex Challenge of Clean Label<\/a><\/h2>\n      <p>Deceptively Simple Yet Defying Definition Clean label products prove less can be more. However, clean label formulation can be anything but simple. Manufacturers need real ingredients from natural sources that can withstand the rigors of processing, create an attractive food or beverage with an enticing taste and mouthfeel, and supply a decent shelf life. It\u2019s [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div><div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/yes-it-really-is-incredible-the-indisputably-potent-protein-eggs-supply\/\" aria-label=\"Yes, It Really Is Incredible \u2013 The Indisputably Potent Protein Eggs Supply\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"1125\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"eggs next to a barbell\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1.jpg 1125w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1-300x300.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1-1024x1024.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1-150x150.jpg 150w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-not-all-proteins-are-created-equal-1125x1125-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/yes-it-really-is-incredible-the-indisputably-potent-protein-eggs-supply\/\">Yes, It Really Is Incredible \u2013 The Indisputably Potent Protein Eggs Supply<\/a><\/h2>\n      <p>From villain to superhero in one bound? Sounds like a feat only a protein powerhouse could accomplish \u2013 and it has. Once scientific evidence dispelled the cholesterol myth, the egg regained its role as a nutrient-rich source of vitamins and minerals, including protein. And as today\u2019s consumers engage in more mindful eating, they\u2019re more deliberate [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div><div class=\"articles-list__article\">\n    <div class=\"articles-list__article-image\">\n    <a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/real-eggs-make-a-real-difference\/\" aria-label=\"REAL Eggs Make a Real Difference\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"1125\" src=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"macarons\" srcset=\"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1.jpg 1125w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1-300x300.jpg 300w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1-1024x1024.jpg 1024w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1-150x150.jpg 150w, https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/07\/m-real-eggs-make-a-real-difference-1125x1125-1-768x768.jpg 768w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/a>\n  <\/div>\n    <div class=\"articles-list__article-text\">\n    <div class=\"text-block\">\n      <h2><a href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/real-eggs-make-a-real-difference\/\">REAL Eggs Make a Real Difference<\/a><\/h2>\n      <p>There is no single one-to-one substitution that can replace the multiple functional and synergistic properties supplied by REAL egg ingredients. The flavor, functionality and appeal of REAL eggs delivers the gold standard formulators expect and consumers demand. It is a gold standard product\u2014measured by taste, texture and appearance\u2014that prompts repeat purchases and results in market [&hellip;]<\/p>\n    <\/div>\n  <\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":39517,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-39551","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>White Papers - American Egg Board<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"White Papers - American Egg Board\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/\" \/>\n<meta property=\"og:site_name\" content=\"American Egg Board\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/white-papers\\\/\",\"url\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/white-papers\\\/\",\"name\":\"White Papers - American Egg Board\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#website\"},\"datePublished\":\"2023-07-26T18:38:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/white-papers\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/white-papers\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/white-papers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.incredibleegg.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Professionals\",\"item\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Manufacturers\",\"item\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Market Trends\",\"item\":\"https:\\\/\\\/www.incredibleegg.org\\\/professionals\\\/manufacturers\\\/market-trends\\\/\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"White Papers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#website\",\"url\":\"https:\\\/\\\/www.incredibleegg.org\\\/\",\"name\":\"American Egg Board\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.incredibleegg.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#organization\",\"name\":\"American Egg Board\",\"alternateName\":\"AEB\",\"url\":\"https:\\\/\\\/www.incredibleegg.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.incredibleegg.org\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/IncredibleEgg_animatedlogo_v2.gif\",\"contentUrl\":\"https:\\\/\\\/www.incredibleegg.org\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/IncredibleEgg_animatedlogo_v2.gif\",\"width\":140,\"height\":93,\"caption\":\"American Egg Board\"},\"image\":{\"@id\":\"https:\\\/\\\/www.incredibleegg.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"White Papers - American Egg Board","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/","og_locale":"en_US","og_type":"article","og_title":"White Papers - American Egg Board","og_url":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/","og_site_name":"American Egg Board","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/","url":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/","name":"White Papers - American Egg Board","isPartOf":{"@id":"https:\/\/www.incredibleegg.org\/#website"},"datePublished":"2023-07-26T18:38:55+00:00","breadcrumb":{"@id":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/white-papers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.incredibleegg.org\/"},{"@type":"ListItem","position":2,"name":"Professionals","item":"https:\/\/www.incredibleegg.org\/professionals\/"},{"@type":"ListItem","position":3,"name":"Manufacturers","item":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/"},{"@type":"ListItem","position":4,"name":"Market Trends","item":"https:\/\/www.incredibleegg.org\/professionals\/manufacturers\/market-trends\/"},{"@type":"ListItem","position":5,"name":"White Papers"}]},{"@type":"WebSite","@id":"https:\/\/www.incredibleegg.org\/#website","url":"https:\/\/www.incredibleegg.org\/","name":"American Egg Board","description":"","publisher":{"@id":"https:\/\/www.incredibleegg.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.incredibleegg.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.incredibleegg.org\/#organization","name":"American Egg Board","alternateName":"AEB","url":"https:\/\/www.incredibleegg.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.incredibleegg.org\/#\/schema\/logo\/image\/","url":"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/01\/IncredibleEgg_animatedlogo_v2.gif","contentUrl":"https:\/\/www.incredibleegg.org\/wp-content\/uploads\/2023\/01\/IncredibleEgg_animatedlogo_v2.gif","width":140,"height":93,"caption":"American Egg Board"},"image":{"@id":"https:\/\/www.incredibleegg.org\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/pages\/39551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/comments?post=39551"}],"version-history":[{"count":0,"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/pages\/39551\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/pages\/39517"}],"wp:attachment":[{"href":"https:\/\/www.incredibleegg.org\/wp-json\/wp\/v2\/media?parent=39551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}