{"id":46019,"date":"2026-03-30T15:15:10","date_gmt":"2026-03-30T20:15:10","guid":{"rendered":"https:\/\/www.incredibleegg.org\/?post_type=news&p=46019"},"modified":"2026-04-06T10:34:57","modified_gmt":"2026-04-06T15:34:57","slug":"white-house-easter-egg-roll-farm-visit","status":"publish","type":"news","link":"https:\/\/www.incredibleegg.org\/about-us\/newsroom\/white-house-easter-egg-roll-farm-visit\/","title":{"rendered":"U.S. Secretary of Agriculture Brooke Rollins Visits North Carolina Egg Farm Providing Eggs for 2026 White House Easter Egg Roll"},"content":{"rendered":"\n

American Egg Board and Braswell Family Farms Provide Inside Look at How Eggs Get from Farm to the South Lawn of the White House and Opportunity to Meet with North Carolina Farmers<\/em><\/p>\n\n\n

\n
\"U.S.
U.S. Secretary of Agriculture Brooke Rollins with the Braswell Family<\/figcaption><\/figure>\n<\/div>\n\n\n

Nashville, NC (March 30, 2026)<\/strong> \u2013 U.S. Secretary of Agriculture Brooke Rollins today toured Braswell Family Farms, a fourth-generation, family-owned egg farm supplying the eggs for the 2026 White House Easter Egg Roll on behalf of America\u2019s egg farmers.<\/p>\n\n\n\n

Hosted by the American Egg Board in partnership with the Braswell family, the visit provided an inside look at how eggs move from farm to table \u2014 and to the South Lawn of the White House. Secretary Rollins toured the farm\u2019s facilities, observed laying-hen flocks and egg grading, processing and packaging operations in the Braswell\u2019s plant, before seeing off the nearly 40,000 hand-dyed eggs destined for the national Easter celebration in Washington, D.C. on April 6.<\/p>\n\n\n\n

The visit concluded with a roundtable discussion featuring North Carolina egg and soy producers, as well as representatives from the American Egg Board, American Farm Bureau Federation, North Carolina Farm Bureau, the North Carolina Egg Association and United Egg Producers. The conversation focused on key challenges facing farmers, including input costs, labor, hen health and flock security.<\/p>\n\n\n\n

\u201cEaster is the egg\u2019s Super Bowl, and we were honored to offer Secretary Rollins a front-row seat to experience the dedication of egg farmers like the Braswell family in bringing eggs to the table for Easter and every other day of the year,\u201d said Emily Metz, president and CEO of the American Egg Board. \u201cAmerica\u2019s egg farmers are incredibly proud to help bring this cherished tradition to life each year. As a legacy partner of the White House for the Easter Egg Roll, we\u2019re thrilled that real eggs are at the heart of this iconic celebration and deeply grateful to the dedicated farmers who make it all possible.\u201d<\/p>\n\n\n\n

 \u201cIt was an honor to welcome Secretary Rollins to our farm and share what we do every day,\u201d said Trey Braswell, fourth-generation egg farmer and president of Braswell Family Farms. \u201cWhen Secretary Rollins says she puts farmers first, she means it. We\u2019re grateful for her valuable time, her questions and her care. There\u2019s something special about knowing these eggs came from our farm and are headed to Washington D.C. We\u2019re proud to raise them right here in North Carolina.\u201d<\/p>\n\n\n\n

Americans consume and decorate about three billion eggs each Easter season. Secretary Rollins\u2019 visit comes as egg farmers nationwide prepare for the holiday through community events, food donations, and the annual White House Easter Egg Roll \u2014 an event supported by America\u2019s egg farmers for more than 50 years through the American Egg Board.<\/p>\n\n\n\n

###<\/p>\n\n\n\n

About the American Egg Board (AEB)<\/strong><\/p>\n\n\n\n

Home of the Incredible Egg, the AEB supports America\u2019s egg farmers in its mission to increase demand for eggs and egg products through research, education, and promotion. The AEB is located in Chicago, Ill. For more, visit IncredibleEgg.org<\/a><\/p>\n\n\n\n

About Braswell Family Farms<\/strong><\/p>\n\n\n\n

Braswell Family Farms<\/strong><\/a> is a fourth-generation family-owned business specializing in the production of specialty eggs and feed for the Mid-Atlantic region.  Braswell Family Farms boiled and hand-dyed nearly 40,000 eggs over three days using specialized processes to achieve the White House\u2019s selected colors for this year\u2019s event. Our mission is to feed the body and soul by building relationships that reflect God’s glory. Our company is grounded in five core values: In This Together, Do the Right Thing, Eggcited About Agriculture, I’m Third, and Grow Where You’re Planted.<\/p>\n\n\n\n

About the North Carolina Egg Association<\/strong><\/p>\n\n\n\n

The North Carolina Egg Association<\/strong><\/a> (NCEA) is proud to represent North Carolina\u2019s egg farmers, whose nine million hens produce about 2.7 billion eggs each year. North Carolina egg farmers are committed to producing safe, high-quality, affordable eggs for families across the state and the nation. They are integral parts of their local communities, provide excellent care for their flocks and are responsible stewards of the land, air and water surrounding their farms.<\/p>\n","protected":false},"excerpt":{"rendered":"

American Egg Board and Braswell Family Farms Provide Inside Look at How Eggs Get from Farm to the South Lawn of the White House and Opportunity to Meet with North Carolina Farmers Nashville, NC (March 30, 2026) \u2013 U.S. Secretary of Agriculture Brooke Rollins today toured Braswell Family Farms, a fourth-generation, family-owned egg farm supplying […]<\/p>\n","protected":false},"featured_media":46030,"template":"","class_list":["post-46019","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nWhite House Easter Egg Roll Farm Visit | American Egg Board<\/title>\n<meta name=\"description\" content=\"U.S. Secretary of Agriculture Brooke Rollins took part in a White House Easter Egg Roll farm visit in North Carolina.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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